By Daya and A. K. Anagha
The Indian cinema became immensely popular with the 2000 films which were produced in various languages, every year. The industry dates back to the 19th century, more than hundred years ago. The very first film was shot by “The Lumière brothers” which was shown in Mumbai. This marked the birth of a gigantic Indian cinema. Indians were inspired and fascinated by this, which led to yet another milestone in the history of Indian cinema. Harishchandra Sakharam Bhatavdekar, commonly and popularly called “Save Dada” shot a short clipping – “The Wrestlers” -which was then shown as a film shot at the hanging garden in Mumbai. It was considered as the first motion picture of the movie industry. The father of Indian cinema, Dadasaheb Phalke released the first ever full-length feature movie by the name “Raja Harischandra” in 1913. The reason behind this movie’s standing out among the others was not just because it was the first movie released, but because of the fact that Dada Saheb was the director, writer, cameraman, editor and the art director. He made the movie entirely of his own. The biggest achievement he had was that his first movie became the first ever Indian film to be screened in London in 1914. There’s a whole world of home-grown list about our favorite Indian flick, ranging from the one with artistic merit and acclaim to the film that is just ridiculously popular. From the time when the first Indian sound film “Alam Ara” was produced in 1931 till the present decade, this industry has a remarkably rich history of producing a variety of movies, showcasing different spheres of Indian life via different themes- Comedy, Romance, Thriller, Horror and Drama. However, there has been a changing trend in the representation of Indian film through the years. The way movies were made in the 1950’s is completely different from the way it is done in the 21st century. The Indian film industry can be broken down widely into four subcategories.
The first phase would consist of the movie made from 1940’s till the early 1965’s. It is called ‘The Golden Era of the Indian Cinema’, where critically acclaimed movies like “Awaara” (1957), “Shree 420” (1955) and “Mother India” (1957), to name a few, were made. Their movies revolved around the common people and various day to day struggles of life, something audience could relate to and would help to finally come out as a man with the right morals.
The second phase is from late 1960’s to the early 1980’s. This phase saw a distinctive shift in movies, like, “Aradhana” (1969), “Anand” (1970), “Bobby” (1973), which marked this period. These movies were more action based and romantic in nature. Violence became an integral part. A lot of emphasis was given on villains, who were basically underworld mafias.
The third phase, that is from the late 1980’s till early 2000’s, saw the most diverse shift in movie making procedure, in India. Advanced technologies were introduced in the country. The first scientific fiction movie “Mr India”, released in the year 1987, was a super hit. Romance, was still the main theme. Comedy movies were also a hit in this phase.
The last and the ongoing phase started in late 2000. This phase introduced a lot of technical advancement in the way movies are made. From “Koi Mil Gaya” (2003) to “Ra. One” (2011), movies put a great emphasis on the visual effect rather than the story. A lot of movies have been shot abroad, with only the mention of India.
The main reason why there has been a shift in the content and the way movies are made in the last few decade is because the target audience is changed. In the early phase, the target audience consisted of the poor people hailing from villages and the movies were made so that they could relate to the protagonist. As time shifted and the urban class expanded, the target audience became the upper middle class or the upper class, who related more with the hero, who has a rich lifestyle, lives in Bungalows and travel in expensive cars. Most movies generally like to deliver what the audience desired.
The Indian Film Industry has become more professional in the last two decades.
In conclusion, the changing pattern in movie is basically the result of the changing mindset of the audience as well as a bid to attract International audience who have different perspective than the ones for whom movies are made since the 1950’s.

